Facebook launched its first marketing conference in February of 2012 at the Museum of Natural History in New York City. The conference attendants included the top creatives from the best agencies throughout the world. I worked with fellow Facebook designer extraordinaire, Tim Belonax with designing and branding the conference.

Sheryl Sandberg kicking off the inaugural fMC conference

fMC information & registration site

I not only designed the website, I coded the site and created a mobile version of the site the night before the conference in the Ace Hotel Bar in New York City.

HACK Poster

Postcards

Since a lot of people were travelling from out of town to visit the conference and carrying a poster keepsake, may be a too much for agency executives, we created a fun postcard series.

Sheryl Sandberg kicking off the inaugural fMC conference

fMC information & registration site

HACK Poster

Postcards

The afterparty for fMC was hosted in the beautiful Ocean Life room at the museum.

The amazing singer-songwriter, Alicia Keys treated the crowd to an evening of beautiful music, to close the night.